Ash's Pikachu is card #SM108 of 248 in SM Black Star Promos (2017), a Promo illustrated by 2017 Pikachu Project. At about $29.53 it is the #53 most valuable card in the set. It is one of 213 Pikachu cards printed so far.
1999Base Set
2004FireRed & LeafGreen
2007Power Keepers
2011Black & White
2015Roaring Skies
2017Crimson Invasion
2019Cosmic Eclipse
2022Brilliant Stars

















See the full SM Black Star Promos card list
An ungraded Ash's Pikachu from SM Black Star Promos sells for about $29.53. A PSA 10 is worth more, roughly $148 by our estimate, and a PSA 9 around $67.92.
It is a Promo.
2017 Pikachu Project drew the art for this card.